Text Vetting & Proofreading
At best, poor grammar, ambiguous copy and spelling mistakes cost money, resulting in expensive re-prints or lost customers. At worst, such mistakes prejudice people against your business, damaging the brand in which you have invested so carefully.
There's no doubt that all marketing communication materials need to be thoroughly proof-read. So, the key question is: who does it? In many cases, the job falls to the person in the office whose English is 'the best'. Despite the importance of their marketing, surprisingly few organisations engage a professional proofreader.
However, even professional proofreading can fall way short of the mark. Proof readers typically check only for spelling mistakes. This obviously needs doing, but there are many other equally bad mistakes in written communications.
Dusza can manage a full text vetting of your copy, which assesses text for grammar, spelling, syntax, consistency and meaning - and does not check it just for spelling. Dusza can also arrange an assessment of the consistency and quality of your communications, and offer practical advice to enable you to project a totally consistent, high-quality message.
Interested in perfect copy? Get in touch with Dusza today!
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