DUSZA produces a corporate brochure for Lexxic
Wednesday 29th October 2008
Lexxic are dyslexia consultants specialising in providing dyslexia services focusing on higher education and the workplace. Their services are aimed to unlock the potential of dyslexics, raise the awareness of dyslexia within the workplace and create dyslexia friendly environments.
Lexxic required a corporate brochure which would outline the services they offer as well as clearly explaining the benefits to both individuals, companies and education providers. It was very important to Lexxic that the brochure should be easy for dyslexics to read and take into account colour blindness which can often accompany dyslexia.
DUSZA worked with Lexxic to develop a appropriate format, including investigating the cost implications of different print methods. During this creative consultancy DUSZA also helped Lexxic to refine their content to present the best possible balance of text and imagery for the finished brochure.
The design DUSZA created followed the corporate guidelines developed for Lexxic when we created their brand and also incorporated new research findings on making printed materials easier for dyslexics and people with colour blindness to read.
The final concept was printed in a very quick turnaround to meet Lexxic's deadline utilising one of DUSZA's printer partners. The finished brochures look fantastic. Lexxic are very pleased and are looking forward to presenting the brochure to prospective clients and developing new business opportunities.